Blackberry 10 severely lacking interest prior to its launch

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According to latest poll from a mobile app developing firm, only a mere 13% would consider of buying the upcoming Blackberry 10 and is severely lacking interest and attention.


According to a latest poll from Bite Interactive, a mobile app developing company, the statistics and also the consumer base are completely against the Blackberry 10. The people are not at all in favor of the upcoming device from RIM.


A whooping 47 percent of consumers were intrigued by certain features found on the new Blackberry 10 phones. But only 13 percent would consider buying one, and just 1 percent plan to get one right away.


Specifically, one in two of those polled said they definitely would not buy a BB10 device, while one in four said they’re unlikely to buy one. RIM is to announce the launch of the new BlackBerry 10 in a launch event today.


What makes BlackBerry 10 worth a look


RIM’s time-shifting camera was the most popular among 16 percent of those polled. This feature lets people take multiple shots in a single picture and then choose the best one from an overall composite image.

Meanwhile, RIM’s new predictive keyboard tries to learn how people type to offer better suggestions. This feature proved the most appealing to 6 percent of the respondents.

“Flow” helps users more easily navigate and multitask among different apps, yet only 1 percent of those polled found it the most compelling feature.


65 percent of Android users were excited by some of the new features, compared with 56 percent of iPhone users. One in five Android owners said they were interested in owning a Blackberry 10 phone, while just one in 10 iPhone owners expressed the same interest.


Joseph Farrell, Bite’s executive vice president for operations, said in a statement:


“The key chink in RIM’s armor remains its apps ecosystem. RIM has made great efforts to catch up with iOS and Android in this regard, but it, like Microsoft, is likely to find this far easier said than done. A lot of eyes will be on the new BlackBerry World from day one, as its success is pivotal to that of the BB10 devices as viable mainstream consumer handsets.”


“RIM’s challenge is compounded by the fact that Google and Apple have already built up huge mobile user bases who, for the most part, have invested lots of time and money learning and using their platform of choice. To switch to any new platform, even between the two, means a new investment of time and resources that many do not wish to spend, let alone taking a perceived risk on the new BB10 platform, no matter how impressive some of the new technology is.”


Conducted by YouGov between January 23 and 25, the online poll drew responses from 1,127 adults in the U.S. What do you think about the BlackBerry 10? Share your thoughts and comments below.



Srikanth A.N. is the founder and editor-in-chief of Infworm, one of the fastest growing technology and information destination. Srikanth is currently an Electronics Engineering undergrad from the University of Mumbai. Follow him on Google+.

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